Seda Muftugil Yalcin is an organisational scholar at Vrije Universiteit Amsterdam researching social entrepreneurship, hybrid organisations, DEI, and societal impact. She investigates how social enterprises create, measure, and communicate impact, focusing on balancing multiple organisational goals.
Seda studies how DEI initiatives shape organisational processes and long-term value creation. Using qualitative and ethnographic methods, she examines how entrepreneurs and communities negotiate competing demands and respond to societal challenges. Her research contributes to understanding impact measurement, inclusive entrepreneurship, and organisations' role in promoting social change.